IHS Markit study: consumers not willing to pay for in car telematics / WIFI services

According to IHS Markit latest forecast, while the overwhelming majority of new vehicles will be equipped with telematics by 2022 (87 percent US; 91 percent German; 92 percent UK; 89 percent Canadian; and 54 percent of Chinese vehicles),  car buyers require such equipment but only 32% of consumers are willing to pay for those services (and only 29% for in car WIFI).

Car manufacturers will need to reinvent telematics business models that provides both new sources of revenues and additional cost reductions.


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